Getting in front of the right target audiences is critical for your business, and for many of you reading this, networking is one of the pieces of your marketing puzzle to help you do this effectively. Your network is truly … Read More
General
Leveraging Your Expertise to Achieve Authority Status
Do you ever wonder why professionals who have the same expertise you do are more recognized, quoted, and referred to? In a world full of experts, being an authority is key to elevating your career. There’s a lot of buzz … Read More
The Importance of Reviews
Having a positive online presence is a marketing must. Customer reviews and testimonials are a big piece of the equation – they build credibility and visibility, which supports sellability. Credibility Credibility is all about helping people know, like and trust … Read More
The Importance of Space & Alignment in Social Media Graphics
Social media, for the most part, is a primarily visual platform. Which makes having visually appealing graphics/images more important now than ever! An easy step that you can take to up your visual social media game is to be aware … Read More
Creative Content Marketing That Converts
When you create and manage meaningful content that plays to your unique style, personality and professional goals, you are investing in scalable, sustainable marketing solutions that will last the life of your business and support your marketing in multiple ways. … Read More
Digital Marketing for Attorneys
Lorrie Thomas will be speaking at the Santa Barbara County Bar Association 2021 Bench and Bar Virtual Conference on January 22, 2021. Marketing your personal brand and/or your firm does not have to be stressful. Lorrie’s session, Digital Marketing for … Read More





