In business, as in life, we are often presented with moments of opposition or conflict when speaking up can create opportunities for improvement, growth, and new solutions. Having a foundation of trust, compassion, and confidence is essential in any working … Read More
five factors for success
The Five Factors for Marketing Success
There are five factors for marketing success that you need to have in place to make your marketing click. Lorrie Thomas, The Marketing Therapist® shares them in this video. If you are ready to take your marketing to the next … Read More
Successful Marketing Is All About On-Brand, On-Purpose Content
The way you communicate is key to creating connections and generating conversations. Whether it’s blog posts, videos, graphics, photos or social media posts, content needs to be a strategic investment to educate, empower and create meaningful connections. Successful Marketing Is … Read More
Before You Move Forward With Digital Marketing, Go Back and Audit
When you’re in the day-to-day routine of managing digital marketing or have other vendors or employees helping manage it, it’s critical to evaluate all the different pieces of your marketing puzzle to make sure things are optimized and really clicking … Read More
Marketing Success Lies in These Five Factors
The true academic meaning of marketing is “maximizing exchanges.” For me, the phrase “exchanges” far too transactional, so for the sake of this lesson, let’s change “exchanges” to RELATIONSHIPS. Marketing is all about relationships. Making them, keeping them and growing … Read More








