One of the biggest marketing misconceptions is that you can’t have marketing success without a lot of money. A limited marketing budget does not mean that you are limited marketing-wise. The saying, “we are paid equally to how much we … Read More
When you think of email marketing, you usually think of promotional messages, right? Yes, but the way you “market” yourself with your coworkers, clients and the leaders you report to is also a part of your brand – personal marketing! … Read More
A powerful, memorable domain name can help you establish a successful web presence, protect your personal brand and assist you in running new, wildly successful marketing campaigns. Lorrie (our CEO) likes to joke that she is a “domainiac” because she … Read More
With shelter at home orders in place all across the US, many small businesses have had to pivot and figure out how to do things online quickly in order to continue to serve customers. A good friend of mine sells … Read More
All businesses need digital marketing in some way, shape or form. The key is knowing what you need to optimize first so you prioritize need to have’s first, then move onto nice to have’s from a solid marketing foundation. And … Read More
No matter how young, old, experienced or inexperienced you are, it is never ok to ignore netiquette. We define netiquette (communication on the internet…yes, we are so punny) as the way you communicate “on brand” and “on purpose” with existing … Read More
