There is no need to make creating content for social media marketing overwhelming. Yes, you need to own the responsibility of writing new posts and creating new content for your business, but we want to let you know that there … Read More
One of the many parts of running an organization is being able to effectively manage your clients. What comes along with that responsibility often includes embracing their emotions -good, bad and sometimes ugly. In your work, you may encounter times … Read More
Whether you are an entrepreneur, executive or up-and-coming professional, managing your personal brand is a must. Anyone can have jobs, those who have careers are mindful and manage their brand…and it’s easier than you might think! A personal brand is … Read More
Adding photos and graphics to blog posts is becoming a requirement before publishing. Images add appeal and make your blog posts stand out. However, adding a graphic that is too big or too small is, well, no bueno. Uploading a … Read More
The true academic meaning of marketing is “maximizing exchanges.” For me, the phrase “exchanges” far too transactional, so for the sake of this lesson, let’s change “exchanges” to RELATIONSHIPS. Marketing is all about relationships. Making them, keeping them and growing … Read More
We help our clients invest in marketing assets that brand, build and boost business. After years of supporting clients – optimizing their websites, search visibility, email marketing, online ads and social media and helping them select video companies, we went…wait! … Read More
You may have noticed in the right column of your Facebook business page that there is an area for “Our Story“. This was recently rolled out and gives your business the perfect opportunity to share. The screenshot below shows our Web Marketing … Read More
Working in the web marketing industry for more than a decade – where things are published in an instant and can be seen by hundreds of eyeballs in an hour – has helped me understand the importance of small details. … Read More
Web Marketers and Business Owners: Have you seen a decline in your Facebook Business Page engagement (likes, comments, reach) over the last 6 months? We’ve been monitoring many of our clients’ accounts and we certainly have. Here is why this … Read More
Having an effective website is critical, especially in today’s web-driven business world. I recently had the opportunity to be in the start-to-finish process of creating a website for one of WMT’s wonderful clients. It was a great hands-on experience! Here … Read More
