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content marketing

Successful Marketing Is All About On-Brand, On-Purpose Content

Lorrie Thomas, MA
By Lorrie ThomasBlogging, Social Media Marketing
Successful Marketing Is All About On-Brand, On-Purpose Content

The way you communicate is key to creating connections and generating conversations. Whether it’s blog posts, videos, graphics, photos or social media posts, content needs to be a strategic investment to educate, empower and create meaningful connections. Successful Marketing Is … Read More

Your Business is Calling for Content Marketing Strategy – Are You Listening?

Lorrie Thomas, MA
By Lorrie ThomasSocial Media Marketing
Your Business is Calling for Content Marketing Strategy – Are You Listening?

Most all of us have by now heard the phrase “content is king.” But did you know only 39 percent of marketers have a documented content marketing strategy? Meanwhile, 26 percent of U.S. adults are almost always online, and 77 … Read More

Your Marketing Strategy Must Include Blogging

Lorrie Thomas, MA
By Lorrie ThomasBlogging, General
Your Marketing Strategy Must Include Blogging

Contrary to what the movie Field of Dreams would have you believe, that whole “If you build it, they will come” mantra rarely holds true. This is especially the case when you build or relaunch a website. Even with an … Read More

The Power of Repurposing for Easy Social Media Marketing

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By Web Marketing TherapyBlog, Blogging, Email Marketing, Social Media, Social Media Marketing
The Power of Repurposing for Easy Social Media Marketing

There is no need to make creating content for social media marketing overwhelming. Yes, you need to own the responsibility of writing new posts and creating new content for your business, but we want to let you know that there … Read More

A Beginner’s Guide to Personal Branding

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By Web Marketing TherapyBlog, Branding, LinkedIn, markEDing, MarkEDing, Personal Branding, Self Help Marketing Resources, Social Media, Social Media Marketing, Web Marketing Tips
A Beginner’s Guide to Personal Branding

Whether you are an entrepreneur, executive or up-and-coming professional, managing your personal brand is a must. Anyone can have jobs, those who have careers are mindful and manage their brand…and it’s easier than you might think! A personal brand is … Read More

Simple Social Media Content – February National Days

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By Web Marketing TherapySocial Media, Social Media Marketing, Web Marketing Tips

Some may think of February’s big nationally recognized day as the Hallmark holiday we all know as Valentine’s Day, but there are other days your company might be able to leverage for creative and compelling social media marketing posts.  Bakers … Read More

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