First impressions are important. When it comes to marketing, so are the second, third, fourth, fifth, sixth, seventh… (you get the point) At Web Marketing Therapy, we remind our clients that when it comes to messaging and experience, consistency is … Read More
Time is money, and where you spend your time is essential to your business’ growth. A major cause of stalled growth and ill-spent resources lies in one-size-fits-all marketing plans that over-promise and underperform. Optimizing your digital marketing needs with a … Read More
As a woman who looks at life through a marketing lens and who loves to create marketing harmony for all my clients, seeing this photo reminded me not only of a bad photo shoot fashion decision (jacket and pants shouldn’t … Read More
In a world ruled by instant gratification, everchanging social media platforms, and complex search engine optimization, navigating digital marketing can feel like you’ve been sucked helplessly into a tornado. There is no point spinning for minimal results. If marketing feels … Read More
Whether you have a website, need a website, or are refreshing or redoing your website, the “What must my website have?” question is likely to emerge. There are healthy website must-haves. And no matter how experienced, inexperienced, hands-on or hands-off … Read More
As the Marketing Therapist and CEO of a web marketing firm, I am often asked by other business leaders, “How do I get my employees to act as brand ambassadors on behalf of my/our company?” The answer? If you want … Read More
Each year, like clockwork, we receive a call from our doctor reminding us to schedule an annual checkup. It’s routine and sometimes tedious, but we know it’s to be proactive about our health. There’s no reason you shouldn’t be checking … Read More
Spring is in the air! The days are longer, the sun is stronger, and flowers are blooming! All of this energy and growth put forth by the universe propels us with energy to do the same – reset, refresh, and … Read More
Marketing is a powerful way to attract potential customers to your business. Educating people about your company’s value and values builds your credibility, scalability, sellability, and visibility. When it comes to marketing, the only constant is change. You need to … Read More
Some people love marketing and social media. They love the pace, thrill of the hunt for attention and engagement, the creativity, the constant changes and the rewarding feeling that comes from a successful campaign. But some of us (let’s face … Read More
